Tag Archives: Alex Osterwalder

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(Re)Designing business models

(Re)Designing business models

Alex Osterwalder’s Business Model Generation (hashtag #bmgen on Twitter) is a unique book which is at the forefront of the current interest and emphasis on understanding business models and their design. Osterwalder and his co-creators define a business model in a malleable way that empowers the reader to extend, expand, and modify existing business models

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