Inspired by Marty Cagan The best product teams have strong cultures based on discovery and delivery. These teams value and practice experimentation, risk mitigation, compelling product vision/strategy, and collaboration. Product management takeways: If you’re looking for an all-in-one product management book which shows how the best product teams operate, this is it. Cagan covers a lot of ground in Inspired ...

Product-led companies use their product to facilitate demand generation, qualification, sales, onboarding, activation, and engagement. By contrast, sales-led companies rely on people to undertake these activities. The ability to “try before you buy” is a key difference in these two approaches. Product-Led Growth: How to build a product that sells itself by Wes Bush Product management takeaways: As a product ...

Strategy is not goal-setting, vision creation, or agreeing on principles and aspirations. Good strategy means identifying a core, actionable problem that fundamentally affects your current situation and then identifying a set of coordination actions to resolve the challenge. Bad strategy isn’t the absence of strategy; it’s typically the result of refusing to identify the core problem. If there’s no essential ...

Successful product companies prioritize outcomes over outputs. A strong product management role, product strategy, process, and organization are required to break free of measuring value solely by features released and becoming a product-led company. Escaping the Build Trap: How Effective Product Management Creates Real Value by Melissa Perri Melissa Perri begins “Escaping the Build Trap” with a personal product management ...

When conducting customer interviews, don’t ask your customers what they would do or attempt to predict future behaviors. Watch them perform a task in a real-world context or show you how they did something previously.  Build Better Products: A Modern Approach to Building Successful User-Centered Products by Laura Klein If you’re looking for a single book that covers product management end-to-end with ...

The product management interview process is intimidating because it tests your expertise and domain knowledge in many different areas. I asked Lewis C. Lin, the author of PM Interview Questions, about his favorite books for expanding a product manager’s skill set in the following areas: Product design Customer analytics Executive communication User and customer empathy Product management process Hooked: How to Build Habit-Forming Products ...

Badass: Making Users Awesome by Kathy Sierra Don’t make an awesome product. Make users awesome. Find the larger context your product contributes to and help users become awesome in that context. Expertise and the broader context of your product are key themes in this great book. Kathy Sierra encourages us to switch our view of products. You’re not just making a ...

Business Model Generation by Alexander Osterwalder Business Model Generation (hashtag #bmgen on Twitter) is a unique book which is at the forefront of the current interest and emphasis on understanding business models and their design. Osterwalder and his co-creators define a business model in a malleable way that empowers the reader to extend, expand, and modify existing business models along a ...