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Using Market Type to Guide Startup Strategy
The Four Steps to the Epiphany by Steve Blank Identifying your market type Understanding your market type is a key success ... -
Finding your customers as you build your product
Customer Development puts customer understanding and validation on equal footing with traditional product development processes and ensures that when the ... -
Test your assumptions for effective customer discovery
The Entrepreneur’s Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphany by Brant Cooper and Patrick Vlaskovits ...
